Copy Writing
Copy Writing is the process of writing the words that promote a business, service or product. It may be used as plain text, as a radio or television advertisement, or in a variety of other media. The main purpose of writing this marketing or promotional text is to persuade the listener or reader to act, to buy a product or subscribe to a service.
The art of copy writing involves the application of strategic writing techniques, and the goal is to convince the target audience to take some form of action.
Copy writing can include body copy, slogans, headlines, direct mail pieces, taglines, W3/ Internet content, television or radio commercial scripts, press releases, and any written material incorporated into advertising media. EgyTranscript’s professional copy writers can contribute words and ideas to print ads, billboards, commercials, brochures, postcards, online sites, e-mails, letters and other advertising media.
At EgyTranscript, we have the solid experience to incorporate copy writing in translation or localization projects, providing you with a one-stop-shop solution.
The art of copy writing involves the application of strategic writing techniques, and the goal is to convince the target audience to take some form of action.
Copy writing can include body copy, slogans, headlines, direct mail pieces, taglines, W3/ Internet content, television or radio commercial scripts, press releases, and any written material incorporated into advertising media. EgyTranscript’s professional copy writers can contribute words and ideas to print ads, billboards, commercials, brochures, postcards, online sites, e-mails, letters and other advertising media.
At EgyTranscript, we have the solid experience to incorporate copy writing in translation or localization projects, providing you with a one-stop-shop solution.
